Recruitment Marketing

The creation and positioning of undergraduate, transfer, graduate and specialized marketing communications involves a team of URCM writers, designers, editors, photographers and web strategists. From viewbooks to display boards to websites, all projects are guided by comprehensive research.

We work closely with the Office of Enrollment Management, the Office of Admissions, the Toulouse Graduate School and other university constituents to ensure UNT achieves its student recruitment objectives.

URCM - Administration

Kelley Reese

Associate Vice President

940.565.3993

Kelley.Reese@unt.edu

University Services Building

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As URCM's Associate Vice President, Kelley:

  • coordinates integrated strategic communications in support of the university and provides direction for URCM's teams, which are responsible for promoting and protecting the university's image and reputation through strategic internal and external communication in a range of ways including printed pieces, websites, videos, social and news media.
  • acts as a university spokesperson and provides leadership for issue and crisis response.
  • manages the campus-wide Public Relations and Marketing Committee.
  • interacts with the UNT System and other System-member institutions, as needed.

To schedule an appointment with Kelley, please contact Karen Wisdom at 940.369.8669

URCM - Recruitment Marketing

Kelley Pound

Marketing Manager

940.565.4668

Kelley.Pound@unt.edu

University Services Building

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As the URCM manager for Recruitment Marketing, Kelley:

  • oversees the development of recruitment marketing plans and strategy
  • develops the application of marketing research and creation of new marketing techniques and materials
  • provides oversight on student recruitment campaigns and communications, both print and electronic, to attract undergraduate, transfer and graduate students
  • collaborates with units across UNT to align UNT's strategic messaging in all materials

Contact Kelley to determine what marketing channels can help meet your recruitment needs.

Mandy Brown

Recruitment Marketing Coordinator

940.565.4836

Mandy.Brown@unt.edu

University Services Building

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As URCM's recruitment marketing coordinator, Mandy:

  • plans, researches, writes and edits student recruitment and retention materials, both print and electronic for undergraduate, transfer and graduate audiences
  • shares her expertise in marketing research and recruitment trends with areas across campus

Contact Mandy to determine what marketing channels can help meet your recruitment needs.

Allison Peeler

Recruitment Marketing Coordinator

940.565.3511

Allison.Peeler@unt.edu

University Services Building

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As URCM's recruitment marketing coordinator, Allison:

  • plans, researches, writes and edits student recruitment and retention materials, both print and electronic for undergraduate, transfer and graduate audiences
  • shares her expertise in marketing research and recruitment trends with areas across campus

Contact Allison to determine what marketing channels can help meet your recruitment needs.

URCM - Brand Marketing and Technology

Charity Beck

Director of Brand Marketing and Technology

940.369.8360

Charity.Beck@unt.edu

University Services Building

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